A Personal Note from Our Founder
Welcome to VBAmerica™! I’m Kate Fitzgerald, and I’m thrilled to share a piece of my journey with you. Volleyball has always been more than just a sport for me—it’s a way of life that embodies community, passion, and resilience. When I founded VBAmerica™, I wanted to create more than just a clothing line; I aimed to foster a lifestyle that reflects the energy and spirit of volleyball while inspiring the next generation of athletes. A way to create opportunities for female athletes of every level. Each piece is designed with the athlete and the fan in mind, combining comfort, style, and functionality to empower you both on and off the court. This brand is a culmination of my experiences—both the highs and the challenges. It’s about celebrating the love for the game and the incredible community that surrounds it. Whether you’re competing on the court or cheering from the sidelines, I hope that VBAmerica™ becomes a way for you to sport your passion every day. Thank you for being here and for supporting our vision. Together, let’s embrace the volleyball lifestyle! -Kate Fitzgerald
Our Mission
VBA was founded by Kate while she was a student-athlete on the Arizona State Beach Volleyball Team. During the changing times of NIL, she knew she wasn’t about to receive a call from Adidas, Vuori, or a large donor. However, Kate knew there was still opportunity in NIL and wanted a way to create opportunities for other players while growing the game through fashion. From hotel room pitches during PAC12 championships, to licensing with Universities, and now giving NIL deals Kate is bringing volleyball off the court!
Our mission is to tell the stories of volleyball athletes and inspire the younger generation. To make a community connecting players, family, and fans through the sport of volleyball. To be a platform for female athletes to represent themselves and their sports through “VBA Stories”. There is a gap in the market as current brands only target what players wear while they are playing, on the court. VBA is specifically designed for and marketed to volleyball players, parents, and fans. Everyday, simplistic style the current brands do not offer. Our slogan is to “Sport Your Passion” VBA offers volleyball lifestyle apparel, for you to feel comfortable, stylish, and confident showing off your love for the game by Sporting Your Passion off the court. Basketball, Football, and Baseball have this, the girls should too! Made by a player for the players.
Lifestyle
At VBA, our volleyball designs are meant to let you sport your passion in the gym, on the beach, or out with friends. Our game has come of age and it’s time our look did as well. After a decade in volleyball, both on the beach and in the gym, we believe an original, authentic feel is needed and hope our designs exceed your expectations.
University
VBAmerica is licensed with universities to create unique game day merchandise for volleyball fans to connect with their school! Kate wanted to get her grandma an ASU shirt when she realized there were no options in the campus stores… 8 months later, she got the ASU license and sold the 1st ASU x VBA item! Current Licenses range from Stanford, USC, Vanderbilt, and more
Teams
VBA works to better the underserved beach volleyball community. We want to take the weight off the coach’s shoulders with a simple 3-step ordering process. We design your merch, collect team orders, and offer 1st ever storefronts for your parents to shop team gear!
INSPIRATION – SPORT – STYLE – COMMUNITY – STRENGTH – WOMEN VOLLEYBALL
“I LOVE the fact that I get to support a young female post collegiate athlete entrepreneur. Kate is so organized and on top of making sure the experience is smooth from the start of the process to the finish where she hand delivers the player packs to the park where we practice. Grayhawk Beach is a proud supporter of VB America!!” -Jamie Walsh
“VBAmerica inspires me so much because of what it’s all about. I love showing love for my sport and sharing that love with others. I also love empowering women in athletics and absolutely love how much VBAmerica supports that!” -Ava Vickers
watch the VBA story
A Flash in the Sand
Kate produced a TV commercial with Desert Financial Credit Union to promote their new ASU partnership. The commercial parodies how grains of sand follow a player around, the same way a credit card is always on you!
Just Go For It
A glimpse into how Kate became a college athlete and built a company…